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Example - this Ghost Listing put the lot under contract in under 5 days.

Ghost Listing preview

1239 Mystic Breeze

Mystic Shores · Spring Branch, TX 78070 · 3.36-acre lot

This lot sat on the market as land. Relisted as new construction - lot plus one of our pre-engineered plans, one price - it went under contract in days.

How the listing looked

Rendering of the Esperanza plan, the home to be built at 1239 Mystic Breeze
New constructionTo be built
Rendering · home to be built

$1,063,760

4 bd3.5 ba3,524 sqft - New construction

1239 Mystic Breeze, Spring Branch, TX 78070

Mystic Shores · 3.36-acre lot · The Esperanza plan

Vaughn Custom Homes830-216-6952
Rendering of the Esperanza plan - home to be built.

One price, lot and home

The lot1239 Mystic Breeze, 3.36 acres
$129,900
The homeThe Esperanza plan, built on this lot
$933,860
Listing price
$1,063,760

Prices shown for this preview. Final lot and build prices are set in the written agreements.

Call 830-216-6952

What happened

1239 Mystic Breeze, before and after.

A lot in Mystic Shores, Spring Branch, relisted as new construction. Same lot - only the listing changed.

As a lot listing

545+ days on the market

views
98
saves
8

As a Ghost Listing

The first 3 days

Zillow views
143
saves
3

The lot was under contract in under 5 days.

What's in it for you

However the lot sells, you still earn.

  1. 1

    You sell the lot

    You keep all of your lot commission.

  2. 2

    Your client builds with us

    If you find a client for us to build on your lot, you earn a commission.

  3. 3

    We bring the buyer

    You still earn the lot commission, plus a referral fee from the build.

The details are in a written agreement we share with you, so your broker can review it.

How a Ghost Listing works

Five steps, from stale lot to new-home listing.

  1. 1

    We find a lot that fits

    We look for lots in neighborhoods that fit our homes - the high $500s to $2 million+ - ideally where a marketing sign on the lot is allowed.

  2. 2

    The seller gives us first refusal

    The lot seller grants Vaughn Custom Homes a right of first refusal, with a refundable $50 option deposit. We invest in the sign, the renderings and a site evaluation. The lot price is set in that agreement.

  3. 3

    The lot is relisted as a new home

    The listing changes from a lot listing to a new-construction listing: one of our 12 pre-engineered plans, renderings, a floor plan, and one price for lot and home.

  4. 4

    A lot-only offer still goes through

    If another buyer makes an acceptable offer on the lot alone, we release our right of first refusal right away, and the lot sells as it normally would.

  5. 5

    A buyer signs to build - we buy the lot

    If a buyer signs with us to build, we buy the lot at the agreed price, with a new purchase agreement within 5 days.

The fine print

We don't do a Ghost Listing on every lot. We're selective about the lot, the neighborhood and the price range.

Questions about this lot?

Call Vaughn Custom Homes.

We'll walk you through the plan, the numbers and how the agreement works.

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Call 830-216-6952